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1910 Flanders Model 20 Three Color Lithograph
Rare Early Antique Automobile Advertising
This is an extremely rare lithograph of the 1910 Flanders Model 20 Suburban manufactured by the ill-fated EMF Corporation, which was only in business 1908-1912. EMF struck a distribution deal with Studebaker. However, this partnership ended up costing Studebaker over a million dollars in repair bills because the EMF, nicknamed "Every Morning Fix It," broke down so often that Studebaker sent its own mechanics to repair the vehicles and thus save their own company's reputation. Since EMF was only in business a scant half decade, pieces advertising their vehicles are extremely scarce. In fact, we have yet to find a single auction result for the sale of this lithograph or any other lithograph of a Flanders automobile.
Size: 26" X 20"
Provenance on the back of this lithograph indicates that "the original owner" of this piece "was Mr. C. W. Holl of Medaryville, Indiana" who "was the agent for the Flanders auto." Charles W. Holl was born in Germany in 1881 and emigrated to the United States with his parents Fritz and Martha in 1884. Charles owned Holl Hardware in Medaryville, Indiana, and one of the things the store sold was early automobiles. It is very likely that this lithograph hung on the hardware store wall. Note the two screw holes on the top and bottom of the picture frame.
Regardless of rarity and provenance, this lithograph is gorgeous. The three color automobile pops on its black and white background. The background itself depicts a Tudor style country club complete with golfers and an American flag. We also see a couple out for a drive in their Model 20 Runabout. This is a fabulous piece of early automotive history.
1920 Flanders
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Contact us for other buying options or for more information. Satisfaction Guaranteed. contact us » | about us »Bob Zordani & Heidi Kellner: (217) 714-5016, Champaign/Urbana, Illinois: zandk@zandkantiques.com |
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